MarketingPlatform integration for Shopify
The MarketingPlatform integration sends new newsletter sign-ups from Shopify to the right list in MarketingPlatform per market, and checks whether the profile already exists before adding it, so nobody is added twice. It runs as a Make.com flow in your own account, built for stores selling to several countries from one Shopify with Shopify Markets.
- 01 shopify → marketingplatform
sign-up → list per market · real time
What it is
MarketingPlatform is a Nordic email platform. Shopify has no official connection, so the flow is ours.
Why it matters
Three markets means three lists. Sign-ups have to land in the right one without anyone moving them by hand.
What flows
| Data | Direction | When | Note |
|---|---|---|---|
| sign-up → list per market | shopify → marketingplatform | real time |
How we implement it
- 01MappingWhat should flow between Shopify and MarketingPlatform, which system is the source of truth for what, and what happens on errors. One working session.
- 02SetupConnection in your own account, field mapping, and test data through the whole flow.
- 03Test on real dataThe first orders or products are followed manually before we switch everything on.
- 04Go-live and monitoringWe follow the first weeks. Errors are flagged with a reference to the order.
Frequently asked questions
Do we own the MarketingPlatform integration ourselves?
+–
Yes. Make.com scenarios live in your account, and code is delivered with source. We run it for you if you want, but you are not locked in to us.
What happens when a run fails?
+–
Every run is in the history with input and output data. Errors are flagged with a reference, and we clean up together. There is no automatic rollback, and we say so plainly.
Can we start with email and expand later?
+–
Yes. Most start with one flow, such as orders, and add inventory or customers afterwards.
How long does setup take?
+–
Make.com flows are delivered in days once mapping is done. Custom code takes longer, and we give a timeline after the first call.
Running MarketingPlatform today?
Tell us which systems you have, and you get method, data flow and timeline within two working days.
- Marketing and trackingCustomer data and events from Shopify to the tools that drive sales: Klaviyo and MarketingPlatform for email and SMS, Tracklution for server-side tracking to Meta, Google and affiliate networks, and Judge.me or Lipscore for reviews. Set up so every channel sees the same orders and customers.
- Shopify connected to the systems you already useA Shopify integration connects the store to the systems that run the rest of the company: accounting, order management, warehouse, shipping, payments and marketing. We build them in Make.com when the flow should be visible and easy to change, and in code when volume or logic requires it. Documented data flow, and the scenario lives in your own account.
- Partners