Klaviyo for Shopify
The Klaviyo integration sends customers, orders and events from Shopify to Klaviyo, and we build the flows that actually sell: abandoned cart, welcome, post-purchase and win-back. We set up the app, the segments and consent, and move the flows with you in every migration.
- 01 shopify → klaviyo
customers + orders + events · real time
What it is
Klaviyo is the email and SMS platform with the deepest Shopify connection. The app is official, the work is in segments, flows and consent.
Why it matters
Email is the cheapest channel you own. Abandoned cart alone pays for itself in most stores.
What flows
| Data | Direction | When | Note |
|---|---|---|---|
| customers + orders + events | shopify → klaviyo | real time |
How we implement it
- 01MappingWhat should flow between Shopify and Klaviyo, which system is the source of truth for what, and what happens on errors. One working session.
- 02SetupConnection in your own account, field mapping, and test data through the whole flow.
- 03Test on real dataThe first orders or products are followed manually before we switch everything on.
- 04Go-live and monitoringWe follow the first weeks. Errors are flagged with a reference to the order.
Frequently asked questions
Do we own the Klaviyo integration ourselves?
+–
Yes. Make.com scenarios live in your account, and code is delivered with source. We run it for you if you want, but you are not locked in to us.
What happens when a run fails?
+–
Every run is in the history with input and output data. Errors are flagged with a reference, and we clean up together. There is no automatic rollback, and we say so plainly.
Can we start with email and expand later?
+–
Yes. Most start with one flow, such as orders, and add inventory or customers afterwards.
How long does setup take?
+–
Make.com flows are delivered in days once mapping is done. Custom code takes longer, and we give a timeline after the first call.
- MarketingPlatform integration for ShopifyThe MarketingPlatform integration sends new newsletter sign-ups from Shopify to the right list in MarketingPlatform per market, and checks whether the profile already exists before adding it, so nobody is added twice. It runs as a Make.com flow in your own account, built for stores selling to several countries from one Shopify with Shopify Markets.
- Tracklution server-side tracking for ShopifyThe Tracklution integration sends purchases and events from Shopify server-side to Meta, Google Ads and affiliate networks, independent of browser blocking and consent choices that stop ordinary pixels. We write a custom pixel in Shopify checkout, connect the events to Tracklution with correct consent handling, and verify that conversions in the ad platforms match the orders in Shopify.
Running Klaviyo today?
Tell us which systems you have, and you get method, data flow and timeline within two working days.
- Marketing and trackingCustomer data and events from Shopify to the tools that drive sales: Klaviyo and MarketingPlatform for email and SMS, Tracklution for server-side tracking to Meta, Google and affiliate networks, and Judge.me or Lipscore for reviews. Set up so every channel sees the same orders and customers.
- Shopify connected to the systems you already useA Shopify integration connects the store to the systems that run the rest of the company: accounting, order management, warehouse, shipping, payments and marketing. We build them in Make.com when the flow should be visible and easy to change, and in code when volume or logic requires it. Documented data flow, and the scenario lives in your own account.
- Partners